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The Scenic Cruise company was founded more than a century ago when Frank Usina and his wife settled in North Beach, which at the time was only accessible by boat. In the early days, Frank would ferry guests of the Ponce de Leon Hotel and Alcazar Hotel back and forth from St. Augustine to North Beach, showing them the beautiful sites along the way and treating them to oysters, Minorcan cuisine, music and dancing.
Throughout the years, the Usinas were known to transport many people who lived in the North Beach area, Military Personnel and visitors to the area across Matanzas Bay when the bridge was under construction or closed.
Today, Scenic Cruise is still sailing daily, offering a delightful view of the many beautiful and historic sights of St. Augustine by water. The 1 hour and 15 minute tours depart every few hours and are an enjoyable excursion for adults and children alike.