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Key West Advertising & Media Guide

old tow -trolley key west faqs

Key West's Largest Sightseeing Company 

Free map advertising

Coupons

Vehicle wraps

Website

Key West Free Map

Contract Duration

12 months.

Distribution

  • Personally handed out to all guests aboard the Old Town Trolley and Conch Tour Train.
  • Over 125 F.P.I.S. brochure distribution spots, which include areas of Key West and the Upper and Middle Keys.
  • Eight Florida Turnpike service plazas.
  • The official State of Florida Welcome Centers located on I-95, I-75, and I-10.

Bonus

  • 4 complimentary Historic Tours of America tour tickets.
  • Web listing on www.trolleytours.com on things to see on our tour route.
  • Complimentary (3) month listing on our site www.mallorysquare.com
  • 7 different ad sizes to choose from.
  • Locator dot on the map.

All art production is at client’s expense. Please inquire about cost. Discounts are available in conjunction with other Historic Tours of America advertisement opportunities. 

Free Map Advertisement Specs

  • Single space: 3.75″ w x 2.75″ h
  • Double space (horizontal): 5.75″ w x 2.75″ h
  • Double space (vertical): 3.75″ w x 4.25″ h
  • Triple space (horizontal): 7.75″ w x 2.75″ h
  • Triple space (vertical): 5.75″ w x 3.75″ h
  • Full panel: 3.75″ w x 8.75″ h


picture of key west free map brochure outside
picture of key west free map brochure inside

Coupons

Discount coupons are the most popular and cost effective means of advertising. They are measurable, easy and best of all, a steal! Whether you decide to participate on the  coupon sheet, you will tap into the lucrative tourist market for they personally get handed out to every guest who boards our sightseeing vehicles.

Single Space

  • $575
  • 1.5″ w x 1″ h

Double Space

  • $875
  • 3″ w x 1″ h
  • Available in horizontal. See our specs below for details.

Triple Space

  • $1,200
  • 4.625″ w x 1″ h

Back Panel

  • $3,500
  • Purchase entire back panel of the coupon sheet!

All art production is at client’s expense. Please inquire about cost. Discounts are available in conjunction with other Historic Tours of America advertisement opportunities. 

Coupon Specs

  • Single space: 1.5″ w x 1″ h
  • Double space (horizontal): 3″ w x 1″ h
  • Double space (vertical): 1.5″ w x 2″ h
  • Triple space (horizontal): 4.625″ w x 1″ h
  • Full panel (back): varies

Trolley Vehicle Back Wraps

THINK BIG and make an impact with Old Town Trolley Tours’ moving messages. The Old Town Trolleys tour 15 miles each tour and travel the entire island including high visibility areas such as Old Town, New Town, North and South Roosevelt Boulevards where they are seen by tourists and locals. Cut through the clutter in advertising and stand out among the best. Old Town Trolley Tours is everywhere you want your message to be! 

Back wraps are available for six month and 12 month contracts. Discounts given for multi buys.

All art production is at client’s expense. Please inquire about cost. Discounts are available in conjunction with other Historic Tours of America advertisement opportunities. 

Trolley Vehicle Back Wraps Specs

Please call for details.

key west trolley wraps

Specs 

Ad Submissions

  • Preferred format for camera-ready ad submission is a PDF/X-1a.
  • Files must be CMYK  and have a resolution of 300 dpi or higher.
  • All fonts must be embedded.

Although we do our best to ensure color accuracy, Historic Tours of America is not responsible for incorrect output of color-correcting of ads if a color-match proof is not provided.

File Transfer 

  • Email: Ads can be submitted via email to the following: psmith@historictours.com or mmunoz@historictours.com. Please keep in mind that our email system can only accept files that are less than 10MB.
  • DropBox: For files that are larger than 10MB, you can send them via dropbox.com. Our accounts reflect our emails above.

Creative Services

Historic Tours of America’s art department will provide professional and creative ad design assistance, layout, typesetting, and preparation of electronic files to display advertisers for coupons only. Photo images must be at least 300dpi. We accept the following formats: tif, eps and jpg. Images from the web or embedded in a Word document will not be accepted. Photographs to be scanned by Historic Tours of America must be larger than 3″ x 4.5″.

Contact Us

Piper Smith

Vice President of Marketing and Advertising
Phone: 305-293-7229
Email: psmith@historictours.com

Monica Muñoz

Marketing Coordinator
Phone: 305-293-7249
Email: mmunoz@historictours.com
Fax: 305-294-0900

Mailing Address

201 Front Street, Suite 224, Key West, FL 33040

Billing Address

P.O. Box 1237, Key West, FL 33041

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